The application process follows these steps:
- Review of the application for:
- formal requirements
- classification accuracy
- clarity of the application
- descriptiveness of the mark
- distinctiveness of the mark
- potential deceptiveness
- Publication of details including:
- the trademark
- applicant's name
- applicant's address
- applicant's state or country of incorporation
- application number
- date of application
- goods/services covered
- priority claim details
- trademark representation
- Final registration
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