Not necessarily. A High Risk result means significant obstacles were identified, but the study's Strategic Recommendation section will explain your options. These might include modifying the mark to increase distinctiveness, narrowing your goods/services to avoid overlap with conflicting marks, seeking a consent agreement from an existing mark owner, or choosing an alternative mark. Many clients use the study to pivot early and avoid costly rejections down the road.
If the study shows a High Risk result, does that mean I can't register my trademark?
Frank Stevens
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