Opposition to a trademark application can be based on the following reasons:
- Use of trade names
- Existing proprietary rights
- Copyright infringement
- The mark is too generic
- Lack of distinctiveness in the mark
- The mark is overly descriptive
- The mark is misleading, deceptive, or offensive
- The mark serves a functional purpose
- Conflicts with registered design rights
- Use of protected armorial bearings, flags, or other state symbols
- Registration by an agent or representative instead of the actual owner
- Contradiction to public policy or moral standards
- Inclusion of a geographical indication in the mark
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