- Marks that go against moral standards or public order
- Generic terms or words
- Names, flags, or symbols of countries, regions, or international organizations
- Marks that lack distinctiveness
- Marks that mainly serve as:
- Surnames
- Names
- Pseudonyms and their variations
- Portraits
- Exact copies of personal non-material rights
- Marks representing cultural or historical property of Kazakhstan without permission
- Marks primarily used as geographic location names
- Marks that mislead about goods, manufacturer, geographic direction, or origin
- Marks giving a false impression of goods originating from another country
- Marks with incorrect geographical indications for mineral waters, strong alcoholic drinks, or wines
- Marks accompanied by phrases like:
- 'type'
- 'in the style of'
- 'the like'
- Industrial designs protected in Kazakhstan
- Names of science, arts, literature, famous works, and their parts
- Marks that infringe on existing copyright rights
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